Mobile Donations Make It Easy To Give Back
Here’s a look at how incorporating mobile donations can benefit your church, and those who worship at it in the present and future.
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People may not have cash on hand. Carrying cash is no longer a precursor to making a purchase, even from small businesses or at remote events. When people know most businesses allow them to pay using a credit or debit card, they may hit the ATM less often. By the time they come to church, their wallet may be full of plastic options, and void of dollars and cents.
Not only will your congregation likely be comfortable donating with a payment method other than cash, it’s convenient and familiar to them, requiring little education or persuasion on your part. According to a white paper by Our Sunday Visitor, churches that begin to accept credit cards as a means of donating typically see about 45 percent of their donations made by using plastic.
The benefits outweigh the costs.
Though mobile payment processing fees and fee structures vary by payment processor, the cost to accept credit cards is typically one-to-three percent of the transaction amount. Once the transaction is approved, funds are electronically transferred (less fees) to an approved merchant’s designed bank account within 72 hours. Aside from the convenience of not having to drive to a bank to deposit donations made by checks and cash, you can reduce the risk of having cash on hand, which can be lost or stolen, and difficult to recover in the case of such an event. Further, you may find that you generate more than enough in increased donations to offset the transaction costs to process mobile donations. In fact, Our Sunday Visitor estimates credit card donation amounts are eight-to-10 percent higher than those made with cash or checks.
You can accommodate the virtual churchgoer.
If you offer online, broadcast or live streaming worship services for those who cannot physically make it to church, mobile donations allow those individuals to give just as easily as those in attendance. Many mobile payment processors also provide an HTML code that is easily cut and pasted into your website to generate a mobile donation button. With it, you can collect web-based donations securely, using the same payment processor who facilitates your mobile donations.
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